Job Title

Job Family

Job Code

Job Exempt

Digital Product Manager

Seiu_Professional

AEM31

Pay Grade

Pay Rate Type

Minimum

Midpoint

Maximum

S08

Salary

$37.43

$49.60

$61.77

Job Description

Performs professional-level work and is responsible for managing, maintaining, and promoting a portfolio of products utilizing assigned Digital Platforms. Guides City of Orlando staff to build purchase and manage digital platforms that allow residents to interact with the City in a simple, beautiful, and easy-to-use manner. This extends from increasing the usability of existing digital platforms to collaborating with 3rd party vendors on new platforms. Incumbents in this classification will be expected to have a keen interest in improving city operations, in addition to addressing the needs of residents and the business community, and have a passion for identifying and answering questions that help the Digital Platform and Service Design Team build and manage the best tools for those needs. Work is performed under the general supervision of the Innovation Official. Performance is reviewed through conferences, written reports, and the achievement of goals and objectives.

Minimum Qualifications:

Bachelor's Degree in Computer Science, Business/Public Administration, or related field and three (3) years software marketing or product management experience; or an equivalent combination of education, training, and experience in an applicable technical or startup environment. Must pass police background investigation. Pragmatic Marketing Certification, Agile experience, or Agile certification preferred. Familiarity with Content Management Systems desired.

Responsibilities

EXAMPLES OF WORK PERFORMED:
Note: The listed duties are only illustrative and are not intended to describe every function that may be performed by this job class. The omission of specific statements does not preclude management from assigning specific duties not listed if such duties are a logical assignment to the position.

Develops an expert understanding of the users’ needs and champion these in the delivery of your product

Defines, explains and iterates a product vision that is compelling to your users, team and stakeholders

Researches and analyzes 3rd party platform vendors to meet the product vision

Assists and leads the procurement of new 3rd party platforms

Acts as a liaison with 3rd party platform vendors to manage training, updates and new features

Acts as an internal expert on assigned digital platforms

Provides internal support for assigned Digital Platforms

Engages with users and stakeholders through a range of channels to encourage take-up and use of your product and platform

Sets measurable goals for your product and report against these to demonstrate progress against stated benefits

Works with City staff to provide regular updates on Digital Platform goals

Provides City staff and management with suggestions on how to better utilize digital platforms to create a positive resident experience

Ensures your product meets the City standards and applies principles that help to maximize value and ensure a good user experience

Plays an active role in the government product manager community sharing your learning and celebrating progress made by other people and teams

Works with IT counterparts to define platform requirements.

Works with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer.

Serves as the internal and sometimes external evangelist for the product offering, working with City department to gain buy-in for the platform.

Performs other related duties as required

KNOWLEDGE, SKILLS AND ABILITIES:

Knowledge web applications and content management systems

Knowledge of open data and APIs

Skilled in interpersonal communications including written and verbal

Skilled in Agile Project management

Ability to blend of business and technical savvy; possess a big-picture vision, and the drive to make that vision a reality

Ability to communicate with all areas of the City

Ability to easily understand back-end administration tools for digital applications (e.g. Content Management Systems) easily and troubleshoot issues that don’t require technical intervention

Ability to say “no” but explain why in terms internal stakeholders will understand

Ability to prioritize and balance the needs of users and internal stakeholders

Ability to make and communicate evidence-based decisions

Ability to evaluate internal and external user needs and the feasibility of applying technology to meet these needs

Ability to analyze projected project cost and resources and to develop business cases

Ability to ascertain facts through testing and observation, analyze methods and procedures accurately and logically, and test system segments to determine requirement adequacy

Ability to prepare and present formal presentations in a professional manner

Ability to operate personal computer for extended periods of time

Ability to communicate with and instruct others, using both technical and non-technical language to explain technical subjects and processes

Ability to establish and maintain effective working relationships with internal and external personnel